Escape the Matrix…

… head for the Northern Light of the Edinburgh Institute… no more ‘same old’ matrix of mediocrity, its time to stand out…

Download DIRECT to phone

Competitive Advantage
… in your Pocket!

Access Courses and other resources, any time, any where.
Instantly.

When and where you need it.

Consider it your own personal competitive advantage Advisor, right in your pocket.

Download DIRECT to phone

Access the APP now

Want REAL change, and RAPIDLY?

Check out the APP – quick download for immediate access.

Fed up with trying just about EVERYTHING to improve – you, your organisation, it’s offer to the market?

Don’t want just to copy the next-best-thing? Don’t want too many choices and changes?

Take a powerful online course, right now, in your smartphone – from less than an hour, to full Studio session – you can harness an edge that can last up to TWO YEARS…

📲

Your Journey

Your change. Your pace. Your choice.

Your route to definitive differentiation.

Your value, your offer, your best price.

Your advantage. Your best presentation.

Your market. Defined by you.

All through Your APP…

Your OWN
Non-Exec!

Would you like to have your own Non-Executive Director for Competitive Advantage?

Someone looking after your edge, helping you, your board and managers to ensure you have a TWO-YEAR competitive advantage?

Well, you can now. Just ping us and we can give you that additional support, there for you, at all times, so you can focus on delivering and deploying your new advantage.

20%+

Expected Revenue
Improvement

250

V.I.P. Professional Subscribers target
in 2025/26

25

Organisation Members
in 2025/26

Access ALL that you need to keep ahead. To really stand out in your market, better serve those you serve, ensure you create and maximise the value of your offer, and your organisation.

David Hood

Founding Director

Your ‘Competitive Advantage partner in your pocket’ gives you 24/7 access to resources to help you survive and thrive. Download the app today, and ping me – looking forward to helping you succeed!

Calum McRae

Pathway Manager

Together, we uncovered our singular, best Competitive Advantage through the Edinburgh Institute’s rapid programme. It is now totally clear, focused, and resulted in increase sales and a specific, unassailable position in a challenging market.

Terry Burns

MD, NuTrend, Member Organisation

Options

Free

£0/3m

✓ Smartphone APP

✓ Articles & Updates

✓ Special invitations

× Competitive Advantage
Courses & Studio Sessions

× Guidance & Support

Professional

£39/m

✓ V.I.P. access

✓ Enhanced content

✓ Edinburgh Roundtable online Invitations & Access

✓ On-demand Courses (24/7)

× Guidance & Support

Member Org

£275/m

✓ Active Assistance

✓ Access all areas

✓ V.I.P. invites

✓ Studio / Programmes

✓ FULL Competitive Advantage
& Support

Download the APP